Finally Comes Out Of The 둥근 천장, 금고 -- October 3, 2006!
Walt 디즈니 집 Entertainment Proudly Announces
The Long-Awaited Two-Disc Special Edition DVD Debut of
The Little Mermaid
Huge Company-Wide Initiative Highlighted by
디즈니 Consumer Products Partnership To Take Retail UNDER THE SEA
With Over 2,000 New Licensed Merchandise Products
BURBANK, Calif., February 6, 2006 – On October 3, 2006 Walt 디즈니 집 Entertainment proudly opens the 둥근 천장, 금고 to debut a spectacular new two-disc Special Edition of the most-requested 디즈니 DVD 제목 ever, the Academy Award® winning (1989 Best Song and Best Original Score), THE LITTLE MERMAID. The first time ever on a two-disc DVD, the eighth addition to Disney’s acclaimed “Platinum Collection,” this highly-anticipated release is accompanied 의해 an expansive Walt 디즈니 Company-wide celebration, including a huge continuing partnership with 디즈니 Consumer Products (DCP) that builds on the overwhelming popularity and success of 2005’s 신데렐라 집 Entertainment and Consumer Products campaign. That partnership saw 신데렐라 become one of the top-selling DVD titles of the year, with sales exceeding even those of recent theatrical releases with a gross box office of over $100 Million, as combined incremental sales from both entities generated one of the highest values in company history. THE LITTLE MERMAID Special Edition DVD will be one of the biggest entertainment events of the year, with a huge DVD marketing campaign, augmented 의해 DCP licensee campaigns which also drive huge awareness to THE LITTLE MERMAID franchise. Utilizing all the film’s 가장 좋아하는 characters including the #1 most beloved 디즈니 Princess (Ariel)*, the consumer products campaign will take retailers and consumers “Under The Sea” with over 1,500 exciting all-new products, across all product categories.
The highly-anticipated THE LITTLE MERMAID Special Edition DVD release is awash with exciting new bonus materials that entertain and enlighten viewers about the world of THE LITTLE MERMAID. Complete and specific details about all the exciting bonus features are forthcoming!
Just as with the overwhelmingly successful October 2005 CINDERELLA DVD and Consumer Products partnership that helped drive 디즈니 Princesses to becoming a $3 Billion Franchise in 2005, the expansive DCP product launch will follow a consistent DVD and licensed product packaging logo and look. Linking THE LITTLE MERMAID DVD with existing products and all-new SKUs licensed in celebration of the DVD release, DCP’s “Little Mermaid Reflections” products will sparkle and shine utilizing an array of fabrics and textures – from pearls and sequins to glitter and iridescent fabrics. Key licensees including Mattel, CDI, Playmates, and Hallmark will begin releasing products in summer 2006 with an increase in September leading up to the October 3 DVD release.
Not available in any form of 집 entertainment from 디즈니 for seven years, THE LITTLE MERMAID combines music, fun and excitement to become one of the company’s most cherished films. Ariel, the fun-loving and mischievous mermaid, is 마법에 걸린 사랑 with all things human. Disregarding her father’s order to stay away from the world above the sea, she swims to the surface and, in a raging storm, rescues the prince of her dreams. Determined to be human, she strikes a bargain with the devious seawitch, Ursula, and trades her fins and beautiful voice for legs. With her best friend, the adorable and chatty Flounder, and her reluctant chaperone Sebastian, the hilarious, reggae-singing Caribbean crab, at her side, Ariel must win the prince’s 사랑 and save her father’s kingdom – all in a heart-pounding race against time!
Drawing from a talented “pool” of vocal talent, THE LITTLE MERMAID’s leading roles went to actors with extensive musical theater backgrounds. As the voice of Ariel, voice-over and Broadway 별, 스타 Jodi Benson supplies the perfect blend of innocence and wide-eyed wonder to the independent young mermaid. Hollywood legend Buddy Hackett turns in a top-flight performance as the squawking seagull, Scuttle, and stage veteran Pat Carroll provides the villainous voice of the crafty seawitch, Ursula.
To create the infectious score and seven original songs that garnered THE LITTLE MERMAID’s two Academy Awards®, Alan Menken and Howard Ashman teamed-up for the first time on a 디즈니 Animated Classic, spending 18 months developing the film’s 1989 Oscar.-winning “Best Original Score,” as well as “Under the Sea,” Academy Award®-winning “Best Song.” Other show-stopping songs from THE LITTLE MERMAID soundtrack include “Part of your World,” which articulates Ariel’s desire to become human; “Poor Souls,” a cabaret-style tune delivered 의해 Ursula following Ariel’s transformation from mermaid tail to legs; “Les Poissons,” a hearty dash of musical slapstick from the palace chef, Louis, and “Kiss The Girl,” crooned 의해 Sebastian and a “doo-wop” chorus of grasshoppers, pelicans, flamingos, frogs, ducks and turtles.
THE LITTLE MERMAID was released theatrically in 1989, grossing almost $180 Million at the domestic box office (adjusted to 2005 dollars). It went on to become one of the 상단, 맨 위로 10 best-selling animated films of all time on VHS.
