Solo artist 아이유 and Yoo Hee Yeol recently attended the event for Sony Korea’s MDR launch, where the two posed for the media as they promoted the headphones.
The MDR-Z7 is Sony‘s latest release, and is characterized as utilizing “high-resolution audio” technology, and in addition to superior sound quality, also boasts a 70㎜ diameter diaphragm, as opposed to the standard 40㎜. The diaphragm is said to be composed of aluminum-coated liquid crystal polymers, and the body is made of metal. The MDR-Z7 is priced at 699,000 Won, which is approximately $655.

The use of idols to promote products isn’t remotely new, but netizens have been reacting very positively to IU’s endorsement for Sony’s MDR-Z7. Does an endorsement from your 가장 좋아하는 idol mean anything to you?

Singer Jang Gi Ha opened up about his relationship with 아이유 on the June 28th broadcast of MBC FM4U's 'Tei's Dreaming Radio'.

DJ Tei asked Jang Gi Ha which surprise of his 아이유 liked the most, and the band vocalist commented, "There are a lot. It's too much to call them an event, but I express my feelings often. She's shooting a drama right now, and I've shown up on set to cheer her on."

He added, "We don't have enough time to 날짜 these days, but we're getting along well."

Jang Gi Ha and 아이유 confirmed they were dating last October.

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While 팬 rejoiced at the news that 아이유 will be making her return with fourth mini-album, 'CHAT-SHIRE,' their excitement has definitely toned down a bit upon hearing that she won't be promoting on 음악 shows!

This is her first 음악 release in about a 년 and five months since her repackaged album, 'A 꽃 Bookmark,' but she won't be seen on broadcasts.

Loen 나무, 트리 stated on October 19, "We're focusing on offline performances for the promotion of IU's fourth mini-album. Since the early stages of her album production, her focus was on meeting her 팬 through good stages," revealing that she wanted to get up close and personal with her 팬 rather than stay behind a screen. This explains her upcoming 음악회, 콘서트 series!

Meanwhile, 'CHAT-SHIRE' will be out on the 23rd!

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아이유 has just dropped a video teaser for “The Shower,” a beautiful track off her upcoming mini album!

Released on October 14 at midnight KST, the black-and-white clip gives 팬 a taste of the audio as well as the visual concept of IU’s new track. Proving that less is sometimes more, she grasps your attention with her effortlessly beautiful appearance and an equally stunning voice.

As expected from the talented singer-songwriter, 아이유 has taken part in all stages of the album production, putting her stamp on everything from lyrics and melodies to final touches.

Meanwhile, IU’s fourth mini album “CHAT-SHIRE” is set to drop on October 23. The physical album will be available from October 27.

Take a look at the first video teaser for IU’s long-awaited album below!

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아이유 and indie artist Hyukoh recently performed in front of thousands of 팬 at the Infinity Challenge Yeongdong Expressway Song Festival, but their latest encounter was much 더 많이 low key.

On September 17, High Grnd released a video of 아이유 and Hyukoh performing Hyukoh′s Gondry for a small crowd at a cafe near Hongdae.

아이유 and Hyukoh′s performance is the perfect soundtrack to 어셔 in fall.

Meanwhile, Band Hyukoh will be holding its first exclusive 음악회, 콘서트 at the Hyundai Card Understage on September 18.

Check out the performance below!

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Relevant trans: "IU revealed that she was taking on new challenges as a singer-songwriter.

According to IU, “I’m putting the final touches to my new album” and that “there won’t be a separate producer for the album, instead I’ll be involved in many parts of the album directly and accomplishing things on my own, which is a ‘challenge’ to me.”

Also, “It could be something with a 더 많이 serious (theme) than before, but it’ll be an album that contains my own thoughts”."

Korean source: link

Full 기사 translation 출처 의해 squishy with love: link (Thanks, squishy!)

Sometimes idols look the most gorgeous when they’re plain faced 또는 wearing little to no makeup. While the rumors are often that idols look awful without makeup, I think we can all agree that these artists look gorgeous!!

아이유 looks just the same when she’s wearing makeup and without.. it’s no reason she’s known for her beauty <3.

아이유 is visiting China this summer to greet 팬 through 'IU Good 일 in China 2016'!

So far, 아이유 has confirmed performances in a total of 5 cities. The tour will begin on July 9 at Guangzhou, then head to Changsha on the 16th, Nanjing on the 23rd, Chongqing on the 30th, and Wuhan on the 31st. Loen 나무, 트리 Entertainment also stated, "We are currently looking over all the 음악회, 콘서트 offers from China, and IU's tour is going to be extended."

Currently, 아이유 is filming for her new drama 'Scarlet Heart: Ryeo', scheduled to be aired both in Korea and China in November. This will be the first time 팬 get to see 아이유 at a solo event after her 팬 meetings in Shanghai and Beijing last winter.

Good luck to 아이유 in China!

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Talented vocalist 아이유 revealed that she was hit in the face with a baseball!

On April 29, she 게시됨 to Instagram, "I'm still better than Hanteo oppa (manager," along with a clip that shows the dainty singer's batting skills.

She was able to successfully hit two balls in a row, but it seems things didn't go quite as planned.

아이유 later 게시됨 a 사진 of her bruised face and the message, "In the end, I got hit in the face."

Worried 팬 responded, "Don't be hurt," "Be careful!

What if it bruises," "Are 당신 going to practice pitching too? So cute," and more.

Ouch!

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